Coaches Marketing Money Made Me Cringe 💸

I remember absolutely cringing at coaches that would market how they made money. 

I was making anywhere from $500 per month - $3,000 a month in 2019, sometimes more. Revenue was erratic, I was erratic, fear was ever present and I found it so hard seeing other people succeed at what I was trying to do. It felt viscerally painful that they knew something that I clearly didn’t. I created separation, divide, like they must be better than me. I was carrying shame that I hadn’t figured it out. My age old tendency was to isolate and get to work til I had ‘figured it out’. 

Turns out the opposite was needed for this next evolution, I needed collaboration, community and connection more than I needed any form of “figuring it out” and “observing from a distance”. 

I had no idea there was such thing as being “coachable, willing and receptive” . I felt like none of those things at the time, in particular when it came to money and allowing myself to have a really abundant life. Money would come in and leave just as quickly. I’d manifest bills out of thin air, debt accumulated and I just ‘wasn’t getting it’. I kept going. You could say I was stuck in the loop of being a know all, I thought I could DIY my way out of it. I was stuck in a loop of suffering. I didn’t let it be easy. I assumed to have what they had, it would be even harder to achieve. I was wrong. 

I needed to allow myself to receive help from the people that clearly had what I wanted. 

In December of 2020 I finally gave myself permission to spend money I didn’t have on a dream I had no idea would come true. 

It cost $20,000 USD | $28,000 NZD and it changed the trajectory of my life.

It actually showed me where I was falling short, where I felt immense shame, where I had been hiding, why money is just energy yet I let it control my every move and so much more… 

I faced off with myself. 

My ego hated it. 

At this point in my journey (Dec 2020) I was charging $9,000 for a 3 month 1:1 container. 

I went into this program to witness people making 7 figures in their business and one of the coaches mentioning he spent $100,000 USD on a mentor just to have access to him a few times a month. 

My world as I knew it was shattered. I felt like the rug had been ripped from me and I couldn’t find solid footing. 

I felt like a straight up imposter, like I really wasn’t meant to be there, there must have been a huge mistake that they let me into the group… 

That was partially true, I was in a group of people that had surpassed me exponentially when it came to revenue and dream life upgrades - I was in the lower percentile of earners having only made $107k the financial year prior. I didn’t cut myself any slack at the ripe old age of 28 lol. 

Here’s what it did. 

It shook me to my core, it shattered all the beliefs I had about what I was capable of, it showed me exactly how I don’t want to run my business, I took things I did want to implement and I actually discerned a yes from a no and got super clear on how Brooke shows up as an entrepreneur and leader. 

It gave me everything I needed to become the version of myself I longed to be. The version who lifestyled more than she worked, stayed in luxury hotels often, went to entrepreneur events, kicked it with people earning more than me and hanging out with fellow coaches that valued growth, business and health over status, competition and small talk. 

I have this gift of enrolling people in the version of themselves that doesn’t exist yet, the one that sets boundaries, chooses themselves, makes a ton of money, spends half the day on self care and nature time and lives life on their terms. 

If you’re a coach and you’re thinking “I am not even making $500 in my business let alone $5k per client” I challenge you to join the challenge, the number isn’t the significant piece, it’s the energy, frequency and result that occurs from committing to the possibility that this could be your reality… 

So, if you’re feeling edgy but also feeling the call - I challenge you to bring your higher self forward, you will learn a thing or two about how you and I are no different, just like I am no different to the person making 7 figures, it’s all about energetics, permission and learning from those that very obviously have something we desire. 

P.S. You will not be asked to disclose what you’re earning or share anything you don’t feel comfortable sharing. This is a safe space to learn, take notes and connect with like minded conscious business owners. 

I invite you to take off the “I go at it alone” mentality and lean into your desires of making good money for the good good work you do in the world. 

P.S. - I created a video for you - especially if you’d like to be charging more & working less.